Overview

Richard Cunningham is an antitrust and consumer protection partner in the Washington, D.C., office of Kirkland & Ellis LLP.

Rich has extensive experience securing clearance for deals from the Federal Trade Commission (FTC) and Department of Justice (DOJ). Rich began his legal career at the FTC, serving as a Staff Attorney and then as Senior Trial Counsel in the Bureau of Competition from 2004–2013. At the FTC, Rich was a senior member of multiple trial teams in merger cases, including in FTC v. OSF Healthcare System, FTC v. ProMedica, FTC v. LabCorp and FTC v. Inova Health System, and the landmark FTC v. Whole Foods merger enforcement case. Rich also led high-profile FTC merger investigations that resulted in consent decrees/settlements, including DaVita/Gambro, Thermo Electron/Fisher Scientific and Agilent/Varian. In private practice, Rich has handled dozens of complex merger investigations and played a key courtroom role in multiple litigations, including UHG/Change Healthcare, a DOJ merger challenge that involved novel vertical, horizontal, and innovation theories of harm, and successfully “litigating the fix.”

Rich also regularly represents clients in non-merger FTC, DOJ, and state attorney general antitrust investigations and private antitrust litigation, including in the technology, health care, life sciences, telecom, industrial products, and oil and gas industries. Many of Rich’s antitrust investigation matters are non-public because the regulator elected not to proceed—the best possible client outcome. Rich’s work in private antitrust litigation includes playing a lead or senior role in matters resolved favorably for his clients pre-trial via motions practice or nuisance-value settlements, or, as needed, at trial.

Rich’s consumer protection practice focuses on FTC matters and related counseling. Rich has led the defense of FTC investigations focused on advertising compliance, privacy, data security, marketing practices, and compliance with existing FTC orders, among other issues. Rich’s litigation experience in this space includes defending LendingClub against a ground-breaking multi-count FTC action seeking nearly $2 billion, and settling the matter on the eve of trial for a small fraction of the Commission’s demand. Rich also handled the FTC’s first-ever matter involving the Health Breach Notification Rule (HBNR) in 2023. Rich’s FTC consumer protection experience spans the technology, healthcare and life sciences, crypto, AI, e-commerce, consumer products, ed tech, and industrial products sectors.

In addition to handling FTC and DOJ inquiries and litigations, Rich actively counsels many companies on issues relating to antitrust and consumer protection law, including antitrust risk and risk allocation during deal negotiations and advising companies current subject to existing judicial, DOJ, and FTC orders. Multiple Fortune 500 companies rely on Rich to serve as their ongoing, “liaison” counsel to the FTC in a variety of contexts.

More

Thought Leadership

Publications

“Merger Remedy Divestitures: the Agencies Zig and the Courts Zag,” Antitrust (September 16, 2023) – Winner, 2024 Antitrust Writing Awards: Business Articles, Mergers (Concurrences)

“SEC Constitutionality Ruling May Embolden FTC Targets,” Law360 (June 8, 2022)

“A Watershed Moment? What Comes Next for the FTC in the Wake of AMG,” Antitrust (August 9, 2021)

“The Other Tech-Focused Initiative: The FTC’s Expanding Consumer Protection Efforts Targeting E-Commerce,” Antitrust (August 13, 2020)

“Seventh Circuit Sets Up Potential Supreme Court Review of FTC Monetary Relief Authority,” Antitrust (December 12, 2019)

“Next Stop, Supreme Court?: Seventh Circuit Goes Its Own Way on FTC’s Authority to Obtain Monetary Relief,” Washington Legal Foundation Legal Pulse Blog (September 3, 2019)

“Taking Stock of FTC Cybersecurity Enforcement after the Equifax Settlement,” Washington Legal Foundation Legal Pulse Blog (August 7, 2019)

“Updated Vertical Merger Guidelines May Be on the Horizon,” Washington Legal Foundation Legal Pulse Blog (April 24, 2019)

“Third Circuit Limits the FTC’s Authority to Challenge Ceased Conduct,” Washington Legal Foundation Legal Pulse Blog (March 20, 2019)

“Ninth Circuit Judges Call for En Banc Review of the Federal Trade Commission’s Authority to Obtain Monetary Relief,” Washington Legal Foundation Legal Pulse Blog (January 15, 2019)

“Lessons from FTC’s Loss in, and Subsequent Abandonment of, DirecTV Advertising Case,” Washington Legal Foundation Legal Pulse Blog (October 23, 2018)

“The Eleventh Circuit Limits the FTC’s Authority to Challenge Practices as ‘Unfair’” Washington Legal Foundation Legal Pulse Blog (June 21, 2018)

“Are Disgorgement’s Days Numbered? Kokesh v. SEC May Foreshadow Curtailment of the FTC’s Authority to Obtain Monetary Relief,” Antitrust (Spring 2018)

Tronox/Cristal Merger Fight Highlights the FTC/DOJ Divide in U.S. Merger Control Proceedings,” Washington Legal Foundation Legal Pulse Blog (April 9, 2018)

“Influencer Marketing Remains in FTC’s Crosshairs,” Washington Legal Foundation Legal Pulse Blog (January 10, 2018)

“FTC Pharma Workshop Focuses on Supply Chain Issues and ‘Gamesmanship’ of FDA Regulation,” Washington Legal Foundation Legal Pulse Blog (December 15, 2017)

“FTC’s Action against ‘Repetitive’ Filing of Citizen Petitions Reflects Expanding Pharma-Sector Enforcement Program,” Washington Legal Foundation Legal Pulse Blog (October 16, 2017)

“FTC Takes a Commendable First Step Toward Reducing the Burden of Consumer-Protection Investigations,” Washington Legal Foundation Legal Pulse Blog (August 14, 2017)

“Will ‘Kokesh v. SEC’ Put a Kink in the Federal Trade Commission’s Disgorgement Hose?” Washington Legal Foundation Legal Pulse Blog (July 10, 2017)

“FTC Targets Native Advertising,” Law Week Colorado (May 30, 2016)

“Expanded Enforcement of Federal False Claims Act, RICO, and Antitrust Law Changes the Legal Landscape for Healthcare Providers,” The Colorado Lawyer (December 2015)

“Making Sense of a Morass: An Overview of the Different Standards U.S. Government Agencies and Other Entities Are Developing to Regulate Cybersecurity,” Privacy and Security Law Report (November 23, 2015)

“FTC Antitrust Statement Offers Little Clarity,” Los Angeles Daily Journal (August 20, 2015)

“The Federal Trade Commission’s Enforcement of Data Security Standards,” The Colorado Lawyer (June 2015)

“Effective Defenses of Hospital Mergers in Concentrated Markets,” Antitrust (Spring 2013)

Speaking Engagements

Moderator, “The Rise, Fall, and Fallout of the FTC’s Monetary Remedies Authority,” ABA Trust & Trade Podcast (2023)

Panelist, “Recipes for Challenging Your Competitor’s Advertising,” ABA Antitrust Spring Meeting, Washington, D.C. (2022) 

“The New ‘Private’: Protecting Your Company’s Information in a Fully Remote World,” TechGC Virtual Private Dinner (2021)

Chair/Moderator, “Joint Ventures – Keeping Competitor Collaborations Compliant,” ABA Antitrust Spring Meeting, Washington, D.C. (2017)

Moderator, “Effectively Using Data and Econometrics in Consumer Protection Matters,” ABA Antitrust Section Panel Discussion, Denver, CO (2017)

Program Moderator and Panelist, “Advertising Law 2016,” Colorado Bar Association, Denver, CO (2016)

Panelist, “Cross-Market Provider Mergers,” ABA Antitrust in Healthcare Conference, Washington, D.C. (2016)

Panelist, “Litigation Strategies for Mergers,” Global Competition Review Live, 5th Annual Antitrust Leaders Forum, Miami, FL (2016)

Panelist, “The Steris-Synergy Case: A Post Mortem,” ABA Antitrust Section Panel Discussion, Washington, D.C. (2015)

Instructor, CLE, “New Threats from Old Statutes – Expanded and Reinvigorated Enforcement of the RICO and the Federal Antitrust Laws Against Health Care Providers,” Colorado Bar Association, Denver, CO (2015)

Panelist, “Protecting the Castle: Defending Against Data Security and Privacy Risks,” Association of Corporate Counsel, In-House Counsel Forum, Denver, CO (2015)

Panelist, “Emerging Standards and Legal Development in Cybersecurity,” American Intellectual Property Law Association 2014 Trade Secret Law Summit, Santa Clara, CA (2014)

Guest Lecturer, Kellogg School of Management, IL (2023); University of California, Berkeley School of Law, CA (2021); University of Pennsylvania Wharton School of Business, Philadelphia, PA (2013); Georgetown University McDonough School of Business, Washington, D.C. (2012)

Recognition

Lawdragon “500 Leading Litigators in America” (2024–2025)

Best Lawyers® for Antitrust Law (2023–2025)

Chambers USA “Up and Coming” for Antitrust (2023–2024)

Global Competition Review 100 “Outstanding” in Washington, D.C. (2022)

The Legal 500 United States for Advertising and Marketing: Litigation (2022–2024); Antitrust: Civil Litigation/Class Actions: Defense (2020–2021); Antitrust: Cartel (2020); Antitrust: Merger Control (2020 & 2024); Corporate Investigations and White-Collar Criminal Defense (2020); General Commercial Disputes (2020)

5280 "Top Lawyer" for Antitrust (2020)

Euromoney “Best in Antitrust/Competition” among Americas Rising Stars

Law Week Colorado “Barrister’s Best: Best Antitrust Lawyer” (2018)

Denver Business Journal “40 under 40” business leader (2018)  

Super Lawyers “Rising Star” in Colorado for antitrust litigation (2017–2018)

FTC Director’s Award (2010 & 2008) and Stephen Nye Award (2007)

Memberships & Affiliations

Vice Chair, Advertising Disputes and Litigation Committee of the ABA Antitrust Section (2020–present)

Law360 Competition Editorial Advisory Board (2020–2021)

Editor, Von Kalinowski, Antitrust Laws and Trade Regulation: Desk Edition (Lexis-Nexis) (2013–2019)

Regular Contributor, The Washington Legal Foundation’s Legal Pulse blog (2017–2021)

Vice Chair, Civil Practice and Procedure Committee of the ABA Antitrust Section (2016–2019)

Board Member, Colorado Humanities, Non-profit dedicated to improving literacy and the study of humanities in Colorado (2015–2018)

Adjunct Professor, Denver University Sturm College of Law, Denver, CO, (co-taught upper-level antitrust and competition law course from 2013–2015)

Credentials

Admissions & Qualifications

  • 2020District of Columbia
  • 2010Colorado

Courts

  • United States District Court for the District of Columbia
  • United States Court of Appeals for the District of Columbia Circuit

Education

  • Georgetown University Law CenterJ.D.magna cum laude2004
  • University of North Carolina at Chapel HillB.S.with Highest Honors2001